9 search engine optimization tips

Get your SEO right!

Get your SEO right!

Unless your blog deals with stock photos or videos or audios or a catalog-style list of products for sale, the chances are high that almost all of your content will consist of text.

However, whatever your content mix, you should use search engine optimization techniques for all of your content.

Here are 9 search engine optimization tips that will help maximize your blog’s ranking.

Stay away from SEO scams

Work on the right SEO!

Work on the right SEO!

There are many SEO techniques. There are many SEO program peddlers online, offering a whole range of white hat, black hat and an entire spectrum of grey SEO techniques.

Remember this: most of these programs suck.

What is white hat SEO?

White hat SEO consists of techniques that are approved of by search engines: techniques that do not cut corners, that do not seek to take advantage of some loophole or other, that recognize and respect the guidelines, norms and rules and regulations that search engines prescribe for content.

What is SEO? Search me

Work on your SEO!

Work on your SEO!

Search Engine Optimization (SEO) has to do with the fact that possibly 80% of the traffic any website receives is organic in nature. By “organic” we mean traffic which is provided for free by search engines such as Google or Bing. Organic search engine optimization means you don’t have to cause a run on your wallet.

It works this way.

Ideal permalink setting

Permalink to advantage

Permalink to advantage

For all the facilities and ease of operation that WordPress provides you with, there are still some areas where you may have to ignore the default WordPress settings and change over to a more suitable custom setting of your own.

One such area is your permalinks: the URLs for your blog pages or posts. If you recall, URL stands for Uniform Resource Locator and denotes the address of any specific page on the web. Every URL is specific to one page on the web only. For example, the URL for the “About ” page in your blog may be”http://allabouttax.com/blog/about”. A searcher typing this URL into a browser will land up only at your blog’s “About” page, and not on any other page.

Your theme’s fonts

Your theme fonts

Your theme fonts

To ascertain the fonts that your theme adapts to best, you need to do a style sheet reference.

Once you know what fonts are specified in your theme’s Stylesheet, you can use these same fonts when preparing text content for your posts.

First open up a blank Notepad page. We will come back to it soon.

Log into your WordPress dashboard. In the left hand column, click on “Editor” under “Appearances”.

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